Job • Marketing Associate • Deadline: July 31

Role Description

Created in 2021, out of necessity for our services, Thrive is a fundraising and marketing firm that provides essential resources to world-class nonprofits to help them find, acquire and retain ideal donors.
The nonprofit industry is now facing deep cuts into their resources while simultaneously facing an increase in the demand for their services due to the Covid-19 pandemic. As they are being asked to do more with less funds and reduced staff, they’re trying to learn from historical data on how to navigate the impending crisis. They are trying to figure out how philanthropy can help.
Thrive is hiring for entry level candidates looking to gain experience in: management, marketing, customer service, advertising / public relations, sales and event management. We have an aggressive expansion plan laid out and are looking to find a person who would love to work in a fun, competitive, positive-minded environment.

[Read more…]

Student Profile: Madison Bryant

Marketing major Maddie Bryant welcomes incoming freshmen to campus as a member of the Student Orientation Staff (SOS).

Madison Bryant  |  Marketing major  |  Class of 2025

What drew you to business?

I took a marketing class my senior year of high school. I did really well in there and enjoyed it. After I started college, I realized I didn’t want to be a doctor, and I decided marketing was the right path for me.

What has been useful to you in the College of Business and why?

– the faculty, curriculum, and supportive learning environment
– the events and guest speakers
– the facilities and technology
– an internships
– networking opportunities with prospective employers and industry experts

All of those are helpful because they help you gain connections and ultimately get a job after graduation. Gaining connections is so important because you never know who you will meet and how they will impact you.

My advisor Emma Allen has been wonderful! She wants me to succeed and is always there to even just listen if I have a problem. She gives great advice on classes I need to take and the route I should take. She remembers who I am when I see her around and she is overall just a wonderful person to be around.

What experience has been meaningful for you?

The experience in my Intro to Business class has been the most meaningful to me so far. Throughout the semester each week, we would learn about a different major within the COB. It really helped to shine light on areas I didn’t know existed. It showed me careers I would have never even thought about. This class was very helpful and an experience I feel you don’t get in other colleges. It can be hard to know what you want to do without having knowledge of all your options, so this helped me clarify what I wanted to do.

What tips or advice would you give to new, current, or prospective business students?

I would advise students to go to tutoring for classes where that’s available. The tutors in the COB [College of Business] are wonderful. I always feel more confident and ready for my test after I visit them.

I would definitely recommend the COB to students because there are so many different paths you can take here. There are lots of majors to pick from in the COB and even certifications you can get. The faculty is very helpful here and is happy to answer any questions you may have. The COB shares internship opportunities and has a few RSOs [student organizations] you can join.

The Best of College of Business: 2021-2022

The UCA College of Business delivers experiences that prepare and inspire students to be ethical, innovative and engaged business leaders who positively impact their communities. We are committed to a culture of excellence across all programs, activities, and events, with a focus on action-based learning and student success and retention.

Despite disruptions due to COVID during our last academic year, our students and alumni have overcome obstacles and risen as leaders. Several COB alumni were honored for their efforts in their communities and workplaces while our students volunteered at food pantries, prepared free tax returns for low-income Arkansans, and earned awards.

This annual review gives a brief look at this year’s student, alumni, and faculty success as well as evidence of our commitment to engaged learning.

If you have a story of success or accomplishment from 2021-2022 to add to this list, or anytime in the future, please send it to US.

Sincerely,
Michael Hargis
Dean, UCA College of Business



NEW & NOTEWORTHY

To address the changing business environment, COB expanded to add three new Applied Data Analytics programs:
– a Bachelor of Science
– a Master of Science
– and a technical certificate.

COB welcomed new Marketing & Management Department Chair, Dr. Tracy A. Suter, who began his role at the start of the spring semester.

Dr. Suter has taught and led at 5 institutions over the past 25 years; has authored many academic articles and textbooks and served in other administrative capacities; most extensive experience was as a 15-year faculty member at Oklahoma State University.

Learn more about his credentials, career, and interests.

COB Student Ambassadors engage, connect, and serve as representatives for our college. Twenty-one students took on the task of serving as COB’s first ever group of ambassadors.

They have talked with incoming students, received swag and headshots, and experienced unique development opportunities available only to ambassadors.


AWARDS & RECOGNITION

Economics student Caleb Vines won the Student Research Award at the 2022 Society of Business, Industry, and Economics (SOBIE) conference.

Several other COB faculty and students across all disciplines also presented papers at the SOBIE and International Academy of Business Disciplines (IABD) conferences this spring.  MORE

COB named its Outstanding Students who were chosen because they combined exemplary academic performance with internships, volunteerism, professional development, experiential education, and participation in clubs and other important experiences.

Daisy Martinez Carranza took home the top honor of COB’s 2022 Outstanding Student. READ MORE

UCA’s Master of Business Administration (MBA) program was named to the Princeton Review’s 2022 Best Online MBA Programs and University HQ’s Best Arkansas MBA Programs list.

Associate Professor of economics and ACRE Scholar Jeremy Horpedahl received the Public Choice’s Duncan Black Prize for the best article contributed by a senior scholar.

Karen Shaw, a member of the COB Board of Advisors, was named 2021 CFO of the Year by Arkansas Business.

Shaw was a leader even during her UCA days, as a charter member of Beta Alpha Psi, but her leadership development didn’t stop there. Learn more about Karen’s leadership as a business and community leader.

Several COB alumni, including Joyti Lal (pictured), Ericka Gutierrez, and Scott Dews were named as rising business and community leaders by Arkansas Business.


Three teams representing UCA’s MBA program placed among the top 100 performers in a worldwide business simulation competition called GLO-BUS. Nearly 2,000 teams from 99 colleges and universities competed.


Congratulations to COB’s Theta Lambda Chapter who earned first place at the 2022 Beta Alpha Psi regional conference competitions in the category of Best Practices in the Art of Engagement and will compete at the conference in Orlando this summer. The chapter also earned a second-place win for Best Practices. MORE

In addition, UCA’s chapter of Beta Alpha Psi achieved superior status for 2021-2022 from the national chapter. To be a superior chapter, the registered student organization met the following requirements:

  • Average member completed at least 32 hours of service and professional development (at least 12 each)
    >265 hours of professional development
    >555 hours of service
  • Chapter completed at least 8 reaching-out activities including attending conferences; competing in best practices and project run-with-it; alumni activities’ multi-chapter events; and promoting careers in accounting, finance, information systems, and/or data analytics.

Congratulations to our Beta Alpha Psi students and to Connie McKnight and Ashley Phillips, our tireless faculty advisors, for another year of superior status!


CAREER DEVELOPMENT & SERVICE LEARNING

More than 65 volunteers and students from UCA’s Biz@Bear Residential College collected over $1650 worth of personal care donations for children in Arkansas foster care.

This event ended an academic year with more than 1800 student engagement hours led by Academic Director, Dr. Louisa Moseley; over 200 of those were service hours. MORE

Accounting Professor Ashley Phillips was awarded the Peter J. Mehl Service-Learning Faculty of the Year Award for her work with the Volunteer Income Tax Assistance (VITA) program. Under her leadership, students volunteered approximately 420 hours to return more than $324,000 of taxpayer money to the community through the preparation of over 250 tax returns for low-income taxpayers in the region.

Sixteen business professionals connected with COB students at the annual Women in Business Sixteen business professionals connected with COB students at the annual Women in Business luncheon for which a panel and table leaders shared the “Top 5 Things Women in Business Need to Know.”

 Beta Alpha Psi hosted a COB Escape Room of intricate puzzles for students to solve. To “escape,” participants applied tips for create an effective resume. READ MORE

In ’21 & ’22, COB and Acxiom partnered to provide a four-day Information Technology (IT) Careers Camp for high school students.

During the camp, students stayed on UCA’s campus, were mentored by industry experts, and participated in exercises in programming, cybersecurity, robotics, 3D modeling, and 3D laser printing.

Congratulations to all of our graduates in 2021-2022!



If you have a story of success or accomplishment from 2021-2022 to add to this list, please send it to the UCA College of Business.

For year-round news and updates from the UCA College of Business, make sure to visit uca.edu/business/news.

UCA College of Business Names New Department Chair

(Conway, Ark.) – The University of Central Arkansas (UCA) College of Business has named Dr. Tracy A. Suter as the new Chair for the Department of Marketing and Management. Dr. Suter began his role at the start of the spring semester.

As Department Chair, Dr. Suter will collaborate with the faculty and supervise department activities that support the college’s mission to provide an innovative and relevant curriculum combined with hands-on student experiences in the business community. He will also teach creativity and innovation courses from a marketing point of view and continue his research interests in creative problem-solving and business innovation.

Dean Michael Hargis welcomed Suter to the College of Business saying, “Tracy is innovative, engaging, and committed to student and faculty success. He also has a long track record of success as a leader in higher education. I look forward to Tracy’s contributions to the development and continuous improvement of our college’s programs.”

Suter, originally from Russellville, brings a wealth of expertise from his 25-year academic career as he assumes the role of department chair. In addition to teaching, Dr. Suter has authored many academic articles and textbooks and served in other administrative capacities. His most extensive experience was as a 15-year faculty member at Oklahoma State University.

“As a first-generation college student from the great state of Arkansas, I do not take my opportunity or responsibility lightly to nurture and develop the next generation of leaders, thinkers and doers,” said Dr. Suter. “I look forward to working with my departmental and college colleagues in helping students grow and succeed here at UCA.”

Suter earned his Doctor of Philosophy and Master of Business Administration degrees from the University of Arkansas. Before teaching, he worked as a marketing and analysis specialist at an aviation company.

Established in 1969, the UCA College of Business offers 20 undergraduate and graduate degrees and certificates to equip current and future business professionals to successfully and ethically meet the changing business environment. The AACSB-accredited program offers a thorough business education as well as opportunities for hands-on experience and industry networking.

COB Student Intern Earns AR BCBS Scholarship

UCA College of Business student, Daisy Martinez Carranza, is this year’s $5,000 academic scholarship winner for the Arkansas Blue Cross and Blue Shield (BCBS) 2021 Summer Internship Program. Carranza served as a Group Marketing and Member Engagement intern, and over the course of ten weeks, she gained real-world experience by working closely with their managers and teams, attending department meetings, participating in special projects, and sharing her questions and ideas.

Crediting knowledge gained in classes and valuable experience during her internship, Carranza said, “this is as much a win for me as it is for my advisors and mentors here at UCA.”

To earn the award, Carranza not only did exceptional work during her internship but also presented a final project to top BCBS executives. She was chosen as a finalist and then the winner of the $5000 scholarship for her senior year at UCA. Please join us in congratulating Daisy Martinez Carranza on this significant achievement.

UCA College of Business Names 2020-2021 Outstanding Students

On April 8, 2021, the UCA College of Business held its annual Student Honors Banquet to celebrate the academic achievements of the College’s students and recognize the outstanding students for the 2020-2021 academic year.

Outstanding students are those who take advantage of educational opportunities and show exemplary academic performance through internships, professional development and experiential education, volunteerism, and participation in clubs and activities.

The following students were awarded an outstanding status, chosen from over 1600 undergraduate and graduate students: [Read more…]