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Doug Voss: 2021 Trucking Outlook ‘Better’ Than 2020

Doug Voss, Ph.D., professor of logistics and supply chain management, said the outlook for the trucking industry is better for 2021 than last year.

“We’ve seen what I would characterize as a V-shaped recovery,” Voss told Talk Business & Politics. “Those that were down really didn’t stay down for long.”

While there hasn’t been a perfect year for trucking — with the good often offsetting the bad — he said carriers will have to increase driver pay and attract more good drivers. At the start of the pandemic, freight demand fell, especially for carriers serving the automotive industry. Demand, however, was strong for those hauling goods for retailers.

“We’ve seen what I would characterize as a V-shaped recovery,” Voss said. “Those that were down really didn’t stay down for long.”

Voss said the top challenge in the new year would be finding new drivers. Read more here.